Tasks & Responsibilities
  • 01
    Issuing news reports every day from procured sources for the customer to be made available to the community;
  • 02
    Collecting local, national and international news through interviews, investigation and observation, attending public events, seeking out records, reviewing written work, attending film screenings and stage performances;
  • 03
    Collecting, reporting and commenting on news and current affairs for publication in newspapers and periodicals or for broadcast by radio or television;
  • 04
    Interviewing politicians and other public figures at press conferences and on other occasions, including individual interviews recorded for radio or television;
  • 05
    Writing editorials and selecting, revising, arranging and editing submitted articles for publication and broadcasting;
  • 06
    Writing advertising copy promoting a particular product or service;
  • 07
    Selecting, assembling and preparing publicity materials about business or other organisations for issue through the press, radio, television and other media;
  • 08
    Writing critical reviews of literary, musical and other artistic works based on knowledge, judgement and experience for newspapers, television, radio and other media;
  • 09
    Performing related tasks; and
  • 10
    Enhancing knowledge and coordinating work performance.

What are the skills required?

Skills, knowledege and abilities that are essential to carry out a task with determined results. Skills can often be divided into domain-general and domain-specific skills.

Hard Skill
Analysis
The ability to collect and analyze information, problem-solve, and make decisions
Soft Skill
Bahasa Malaysia
Able to speak Bahasa Malaysia
Soft Skill
Communication
The ability to communicate effectively with superiors, colleagues, and staff is essential, no matter what industry you work in.
Soft Skill
Content Marketing
Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online.
Hard Skill
Copywriting
Working experience of Copywriting, which is the act of writing text for the purpose of advertising or other forms of marketing.
Hard Skill
Data Analysis
Data analysis, also known as analysis of data or data analytics, is a process of inspecting, cleansing, transforming, and modeling data with the goal of discovering useful information, suggesting conclusions, and supporting decision-making.
Hard Skill
Data Visualisation
Data visualization refers to the graphical representation of information and data.
Hard Skill
Digital Advertising
Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.
Soft Skill
Digital Marketing
Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
Soft Skill
Editing
Editing is the process of selecting and preparing written, visual, audible, and film media used to convey information.
Soft Skill
English
Able to speak English
Soft Skill
Leadership
Leadership is both a research area and a practical skill encompassing the ability of an individual or organization to "lead" or guide other individuals, teams, or entire organizations.
Hard Skill
Mandarin
Able to speak Mandarin
Soft Skill
Media Planning
Media planning is generally outsourced to a media agency and entails sourcing and selecting optimal media platforms for a client's brand or product to use.
Hard Skill
Microsoft Office
Microsoft Office is an office suite of applications, servers, and services developed by Microsoft.
Hard Skill
News Writing
News Writing is one of several academic events sanctioned by the University Interscholastic League, and one of four in the Journalism category.
Soft Skill
Planning
Planning (also called forethought) is the process of thinking about and organizing the activities required to achieve a desired goal.
Hard Skill
Proofreading
Proofreading is the reading of a galley proof or an electronic copy of a publication to detect and correct production errors of text or art.
Soft Skill
Public Relations
Public relations (PR) is the practice of managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public.
Soft Skill
Research
Experience performing creative and systematic work to understand a product, market, or customer, either before building a new solution, or to troubleshoot an existing issue
Hard Skill
Shorthand
Shorthand is an abbreviated symbolic writing method that increases speed and brevity of writing as compared to longhand, a more common method of writing a language.
Soft Skill
Speaking
ability to communicate effectively. These skills allow the speaker, to convey his message in a passionate, thoughtful, and convincing manner
Soft Skill
Time Management
Time management is the process of planning and exercising conscious control over the amount of time spent on specific activities - especially to increase effectiveness, efficiency or productivity.
Soft Skill
Writing
Experience expressing business messages effectively in written form. This may include planning drafting and revising as necessary.
Soft Skill
Written Communication
Working experience of Written Communication, which involves any type of message that makes use of the written word. Written communication is the most important and the most effective of any mode of business communication.
Field of Study Required
Field of study consists of a broad area of academic and skills qualifications that come under a similar branch of subject knowledge. In addition, courses offered under each field of study require similar academic entry requirements.
Journalism, reporting and communication
Journalism, reporting and communication
2,220
Graduates

(2019)

Language acquisition
Language acquisition
1,787
Graduates

(2019)


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